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The Importance of Business Acumen Training For Managers and Employees

Wednesday, May 4th, 2011

The message to CLOs is becoming clearer and clearer. Company leaders want them to align educational offerings with the organization’s strategic objectives.

That’s not an easy challenge. They must ensure that education and communication initiatives reinforce the company’s goals. They must help employees understand these goals and develop the skills and motivation to contribute to them.

And at the most basic level of alignment, they must make sure that every employee understands how the company makes money. That includes understanding how profitability is driven, how assets are used, how cash is generated and how day-to-day actions and decisions, including their own, impact success.

Developing business acumen is fundamental to business alignment. Consider Southwest Airlines, which was founded in 1971. With 33 straight years of profitability, the airline has become widely recognized for the motivational culture it creates for employees and its extraordinary dedication to customer service.

Much of the industry has suffered during the years of Southwest’s growth, including many airlines that have merged or declared bankruptcy. Southwest buys the same planes and the same jet fuel as other airlines, and pays its employees competitive wages and benefits. What’s the difference?

Unlike some of its competitors, Southwest’s management team involves employees in the company’s financial results, explaining what the numbers mean and, more important, helping to link everyone’s decisions and actions to the bottom line. The airline has an open culture, one of inclusion at all levels, and employees understand their roles in providing great service and keeping costs in line.

Certainly there are other factors that contribute to the success at Southwest, but it’s difficult to ignore the positive impact of an approach that develops the business acumen of all employees and managers so that they can contribute to the airline’s success.

An Educational Challenge

Unlike those at Southwest, individual contributors and managers in many organizations today have not been educated about the big picture of their businesses. They have a narrow focus on their own departments and job functions and aren’t able to make the link between their actions and the company’s success. Multiplied by hundreds or even thousands of employees, this lack of understanding – the lack of true business acumen – means that too many decisions are being made and too many actions are being taken that don’t align with business objectives.

How can training help bridge this knowledge gap? For many companies like Southwest, implementing learning programs designed to develop a strong foundation of financial literacy and business acumen has made the communication of financial results to employees easier and more effective.

Business Acumen: A Definition

Very simply, business acumen is the understanding of what it takes for a business to make money. It involves financial literacy, which is an understanding of the numbers on financial statements, as well as an understanding of the strategies, decisions and actions that impact these numbers.

Someone with financial literacy, for example, would be able to “read” the company’s income statement. This employee or manager would understand the terminology (revenue, cost of goods sold, gross margin, profit, etc.) and what the numbers represent (i.e., gross margin equals total sales/revenue less the cost of goods sold).

With business acumen, the individual would be able to “interpret” this same income statement, taking into consideration how company strategies and initiatives have impacted the numbers during specific periods of time.

Consider a simple comparison: In football, it’s necessary for players to know how the game is scored as well as how to play the game to change the score. In business, financial literacy is understanding the “score” (financial statements) and business acumen is understanding how to impact it (strategic actions and decisions).

Asking the Right Questions

When business acumen spreads through an organization, employees and managers begin to ask questions. These questions are directed not only at the organization, but also at themselves and their departments – questions about processes, products, systems, staffing and more that can lead to necessary and innovative decisions and actions.

Business acumen helps everyone understand that it’s not enough to ask, “How do we cut costs?” or to say, “We need to increase sales.” Digging deeper, employees with higher levels of business acumen will ask questions that take into consideration the far-reaching impact of potential decisions and demonstrate a greater ability to make the connections between performance and results.

Questions that could get to the root of disappointing operating ratios:

• Have production costs gone up? If so, why?

• Have we changed prices? If so, how has that affected our margins?

• Are there any competitive issues impacting our performance?

• Have there been any customer requirement changes?

• If our costs per unit produced have gone up, can we better control the efficiency of our production or service delivery?

• Is there a way to produce a greater product volume at the same cost?

• Can we raise prices, still provide value to the customer and remain competitive?

When questions become more specific, the right decisions can be made.

Business Acumen for Managers

Managers at all levels need a high level of business acumen to do their jobs. Every day, they make decisions about employees, projects, processes, expenditures, customers and much more – decisions that ultimately roll up into larger organizational results. Managers who make these decisions while looking through a departmental lens only, with a limited understanding of how these decisions affect financial results or how they are tied to the organization’s goals and objectives, are working in silos that can ultimately damage the company.

Managers are often promoted to their positions of responsibility because of their “technical” expertise. They’ve been successful customer service representatives, great salespeople, innovative researchers or well-respected IT professionals. They are now entrusted with decision making, budgets, projects and people. They often do not have financial literacy, nor have they developed a higher-level perspective about the business. Over time, especially if they move up the managerial ladder, they may develop these. Or they may not.

Organizations need managers who operate as part of the management team, taking accountability for their own results as well as the results of the entire company. Therefore, more and more organizations have built financial literacy and business acumen into managerial competency requirements and have integrated business acumen training into management curriculums.

Business Acumen for Employees

Although there is little debate about the need for managers to develop business acumen, organizations sometimes question the need for this understanding at employee levels. But frontline contributors, those who are most directly involved with production or customer service, for example, take actions every day that impact business results.

Consider the salesperson who discounts products, or the service representative who deals with an unhappy customer, or the maintenance person who notices a problem. The actions each of them takes might erode profit margin, lose a good customer or allow safety issues to escalate. Without an understanding of how their actions impact the company’s results, they might not have the context to consider alternatives.

Many organizations have determined that financial literacy and business acumen aren’t just for managers anymore. They have decided to develop a company of people who understand the business; who know what return on assets and return on investment mean; who know how inventory turnover rates affect results and the importance of positive cash flow; who see the connection between the company’s financial success and their own health benefits, 401(k) plans and more. In other words, they need people who understand the “business” of the business.

In his book Good to Great, Jim Collins says, “We found no evidence that the ‘good-to-great’ companies had more or better information than the comparison companies. None. Both sets of companies had virtually identical access to good information. The key, then, lies not in better information, but in turning information into information that cannot be ignored.”

With an increased level of business acumen, managers and employees can better interpret information, making the connection between their actions and the company’s results.

Another Reality of Today’s Business World

A public company’s operating results are well known at the end of each quarter. Analysts, investors, the media, employees-everyone has access to a company’s financial results. With a significantly increased focus on accounting improprieties over the past few years, senior management has become highly conscious of the need to provide accurate and timely financial information. And employees have become much more likely to wonder about these numbers. “Is my company being honest? Are the numbers telling the whole story?”

Without a fundamental understanding of financial results and an ability to interpret them, employees may become suspicious and, ultimately, disengaged. Disengaged workers, in turn, negatively impact productivity and profits.

CEOs of public companies, then, must ensure that managers and employees are able to understand the numbers and have confidence in them. That means effective business acumen education as well as ongoing and open communication from the top.

Former GE chairman Jack Welch said in his book Straight from the Gut, “Getting every employee’s mind into the game is a huge part of what the CEO job is all about…There’s nothing more important.”

The Big Picture

As we have become a nation of specialists, armed with new information technology and enterprise-wide operating systems, it has become easier for managers and employees to become myopically immersed in their own jobs. This immersion can have the effect of obscuring their view of the big picture. They may not consider the cumulative effect of wasted assets. They may have little regard for the objectives and responsibilities of other team members, departments or divisions. They may lack the motivation to invest personal energy in critical project work.

Organizations that engage in developing business acumen provide a clearer vision and an overall context within which employees can work, while creating an environment that is more likely to break down internal barriers. There is less waste and less ambivalence. There is increased innovation. Employees are more engaged, they understand their role and its impact on business results, and they are more likely to believe that their efforts really matter. They are more likely to think like a business owner.

Think Like an Owner

To be successful, business owners must be able to helicopter above day-to-day issues and see the big picture. They must understand how the pieces of the business fit together to impact profitability and cash flow, and they must be able to assess the risks and rewards of potential decisions. The best business owners study the numbers, ask themselves tough questions, analyze their mistakes and take decisive action.

To truly understand the business, owners have to understand how that business makes money – in other words, how it produces sales, profit and cash. Organizationally, they know that it’s about people, processes and productivity. On the customer front, it’s about satisfaction, loyalty and market share. Ultimately, every action taken and every decision made in any of these areas will impact sales, profit or cash.

When managers and employees begin thinking like owners, they, too, look at the big picture, understand how all the pieces fit together, and assess risks and rewards. They understand, like an owner, how the company makes money, how it stays in business and how they contribute to its success.

The benefits to an organization of engaging managers and employees in this kind of ownership thinking are obvious. So how can a company develop the business acumen of its people?

Developing Business Acumen: Two Stories

Entrepreneurs are generally forced to develop business acumen on their own. They are hands-on with their businesses and have to make all the decisions as they go along, whether good or bad. They either learn from their mistakes or fail.

It’s very different for managers and employees in an organization.

They aren’t involved in all aspects of the business, and they make decisions primarily within their own areas of responsibility. Since seeing the connections isn’t easy, they need to learn in some other way.

Books and lectures can help. But business acumen is best developed experientially. Learners must be able to analyze situations, ask questions, discuss issues with other learners, consider options, make mistakes and see results.

Although there are a variety of ways to accomplish this kind of experiential learning, many companies have found that simulations, which mirror reality and allow learners to experiment in a safe environment, are one of the best ways. Here are the stories of two companies who chose to educate their learners with business simulations.

Comcast Cable Communications

The NorthCentral Division of Comcast – one of the country’s largest entertainment, information and communications companies, specializing in cable television, high-speed Internet and telephone service – set out to ensure that managers and employees throughout the organization had the financial acumen required to make good decisions. A companywide survey had clearly demonstrated this need – especially for managers of employees who had direct contact with customers.

For example, if a customer calls with a service problem, frontline employees and their supervisors can issue credits to the customer’s account in an effort to resolve the issue. Although this may be exactly what is needed for the situation, Comcast realized that employees making these decisions didn’t necessarily understand that a $10 credit could ultimately require more than $100 in revenue for the company to break even. Similarly, a service technician’s visit to a customer’s home might cost $50 directly, but the company might have to sell an additional $500 in services to cover the cost.

“The lack of financial acumen among supervisors and employees was largely understandable,” says Mark Fortin, senior vice president of finance for Comcast’s NorthCentral Division. “Almost 75 percent of the company’s employees are on the front lines in roles such as call center personnel or field technicians. They are trained to be good at what they do, but their backgrounds typically don’t include emphasis on financial literacy.”

Comcast human resource executives determined that a fundamental approach to the development of business acumen was needed. However, this approach also would need to be fast, engaging and job-relevant. Expanding upon its already robust Comcast University management curriculum, the executives chose to integrate a high-energy, tailored learning experience that would provide the “basics” and, at the same time, deal specifically with Comcast terminology, concepts and strategic imperatives.

As they participated, learners made decisions about products, processes, pricing and more, and they saw how those decisions impacted financial success. In the end, it became easier for them to make sharper day-to-day choices.

“The thing that sticks out for the frontline leaders, the field technicians, and the call center supervisors and managers who attend, is the high cost of sales in our business,” says Sophia Alexander, senior manager of curriculum and metrics for the division. “It’s like a bell goes off in their heads when they realize what it costs for us to earn what we need to earn to run the organization.”

Attending the learning session is not mandatory for supervisors and managers. However, there is an unwritten expectation that they will participate in business acumen training as well as other Comcast University core programs, according to Jan Underhill, senior manager of leadership development for the NorthCentral Division. That expectation, coupled with the fact that manager compensation has recently become tied to meeting specific financial goals, has kept attendance high.

Senior executive support also has been an important factor in creating interest and awareness around financial literacy. “Getting people to sign up is much easier when senior executives like Mark Fortin are strong advocates for the program,” says Underhill.

Feedback has been resoundingly positive. On average, for example, Level 1 feedback about the discovery learning based business acumen sessions has been 4.5 on a 5-point scale. That means that the program has exceeded expectations. Better than that, says Sophia Alexander, senior manager of curriculum and metrics for the NorthCentral Division, is the empirical evidence that the new insights and knowledge have made a difference. For example:

• Participant self-evaluations indicate that financial literacy has increased by at least 25 percent as a result of the business acumen training.

• After the training, there was a 20 percent increase in the participants’ ability to use basic financial terms and concepts on the job.

• Almost 45 percent of supervisory participants report that they are using their business acumen knowledge in daily communications with staff and peers.

“Some people, particularly in big companies, feel like there is an open checkbook. They think… I don’t own the company. It’s not my problem. Somebody will pay the bills. But in today’s environment, with some very large companies in trouble, everyone needs to be part of the solution. Business acumen education for managers and employees helps the company as a whole, but it also helps employees. It’s about self-preservation to some extent.” comments Fortin.

Southwest Airlines

Southwest Airlines is one of the consistently profitable companies that makes “business literacy” a core component of its employee training programs. Every employee has a solid understanding of what a new customer, and new revenue, means to the company. Employees also know how the loss of a customer can impact the business.

According to Elizabeth Bryant, director of leadership training at Southwest Airlines, “Our training covers how the financial ratios such as return on assets and various margins are determined. Knowing that team managers, supervisors and all employees have this knowledge enables the company’s leadership to present detailed financial reports and explain to the teams where the margins need to be. Management can speak more in depth to all the employees, and the employees understand what the objectives are.”

Bryant added, “Because we don’t waste the little things, because we track every penny and every activity, we’ve all come to know the importance of each cent. With the pennies in hand, we spotlight the idea of compound interest- for example, how the small savings help us by year’s end and how small amounts of waste can conversely add up to hurt us.”

Consider the importance of a key operating metric for the airline industry – operating cost-per-seat mile. This is how much it costs an airline to fly one seat one mile. All the operating costs are divided by the total number of seat miles (the total number of miles of all the seats that were flown for a given period, whether a passenger was in the seat or not). Much of the industry has had cost-per-seat mile results at or over 10 cents. Southwest Airlines’ cost-per-seat mile is about 6.5 cents. The lowest cost-per-seat mile in the industry almost 25 years ago was just over 5 cents.

How do they do it? Certainly there are a number of factors that lead to success. However, one of the key influences is Southwest’s ongoing training in business acumen. This training ensures that employees know:

• How challenging it is to ensure ongoing profitability; making a profit can never be taken for granted

• The importance of utilizing the benefits of the good years to prepare for the tough years

• The impact of individual actions and decisions to the bottom line

In other words, Southwest invests in training to help employees think like business owners. This, in turn, produces real results, like its consistently low cost-per-seat mile. When Southwest’s learning team decided to implement a business acumen simulation several years ago, there was some initial concern about how well it would be received.

Bryant explained, “Some people, especially those without financial training, were nervous about the topic. We are such a people-oriented company that we didn’t want people to think that now we’re just a financially oriented company and everyone will be judged purely on financial performance. But we positioned the need for the business literacy training as another way to prove that we actually care tremendously for each employee. We explained that if you understand what the numbers mean then you can better understand how your work provides an integral contribution to the business.”

Southwest Airlines, according to Bryant, has never had a layoff – a rarity in the airline business. The more their employees understand the challenges of the business, the better they appreciate the importance of making smart decisions every day.

Bryant concluded that the discovery learning techniques in a robust business simulation work well in the Southwest culture because of the team orientation. “All the participants learn that they can’t individually make it all happen,” said Bryant. “They learn that they have to look beyond themselves, act and think like an owner, and realize that our efforts and financial results here are not just for a career, but for a cause. It’s this cause-oriented philosophy toward delivering a low-cost, high-quality service that allows people the opportunity to travel. Our success at achieving positive results translates to individual opportunities to work, to grow and to continually think of innovative ways to improve our business and serve our customers.”

The Classroom Advantage

These two companies chose to develop the business acumen of managers and employees by using a classroom-based simulation, facilitated by instructors at company sites. Although online options were available and were used in some cases to supplement the instructor-led training sessions, they decided that there were significant advantages to tackling this subject in a “live” session where they could leverage the power of:

• SHARED KNOWLEDGE AND EXPERIENCE: Learners bring their own perspectives and issues to the session.

• TEAMWORK: Learners work together, make decisions together and rely on each other as they learn.

• COMPETITIVE FUN: Small teams “play” against each other and enjoy a competitive environment.

• COMPANY-SPECIFIC DISCUSSIONS: The learners’ common interest in their own company’s financial and strategic issues allows for greater analysis and depth of discussions and a true “connection” between the learning simulation and the organization’s reality.

• LEARNING MOTIVATION AND COMFORT: Learners who may not be comfortable with the subject of finance find themselves playing a game in the comfort of a team environment.

Although there are a number of educational approaches available to organizations in the area of business acumen, classroom-based training that brings together teams of learners can help ensure that learning occurs and that connections to the business are made in ways that prompt action back on the job.

The Bottom Line

More than ever, successful companies will need to focus on developing the business acumen of managers and employees. These companies will realize that when their people understand the numbers, when they understand how their departments contribute to the company’s objectives and when they see how their own decisions and actions make a difference, they will begin to operate as part of a team rather than in a departmental or personal silo. And a critical piece of the alignment puzzle will be solved.

With widespread business acumen, companies can have a powerful asset – educated, knowledgeable and motivated employees. And with this asset, those will be the companies best positioned to succeed.

Raymond (Ray) Green is cofounder and CEO of Paradigm Learning. Paradigm Learning is a corporate training and communications company specializing in the design of business games, business simulations and Discovery Maps?.

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Branding Your Business

Friday, April 29th, 2011

There are elements of branding that can be expanded upon at all levels of business management, from simple things like designing a logo and printing it on your shopping bags if you are a retail store, to establishing a sophisticated online presence to dialogue with consumers.

There is one thing that all of the most successful businesses have in common (well, actually, there are a few billion things a lot of them have in common, but that’s another story…) and that thing is that they are all recognisable brands. They’re recognisable in part because they have been so successful and widely used that we’ve become familiar with them, but it is also largely due to clever branding and marketing on their part. Think of Google, Apple, Microsoft and Virgin, just to name a few. Not only are these names we’re all familiar with, they are companies that, if asked, we could describe facts about their ‘personality’. The fact is, the majority of the population knows very little about what goes on inside their boardrooms, but we still make assumptions (mostly fed to us by the companies themselves) about the ‘feel’ of the brand.

For example, we think of Google as powerful, creative, trendy and a little bit cheeky. We think of Apple as creative, innovative, cutting-edge in terms of technology and very hot in terms of popular culture. With companies like Microsoft and Virgin we are more likely to identify the brand with its founder, because they have received so much press–Microsoft is seen as powerful, intelligent, wealthy and sophisticated like its owner, Bill Gates, whereas Virgin is seen as fun, fresh, cheeky and a little quirky. These are all very successful examples of how branding has been used to cultivate a relationship with the public, therefore improving trust and familiarity as well as a position in the front of people’s minds. There are elements of branding that can be expanded upon at all levels of business management, from simple things like designing a logo and printing it on your shopping bags if you are a retail store, to establishing a sophisticated online presence to dialogue with consumers.

Branding can take hundreds of different forms, but the best way to approach it is to think of your business as a separate entity with a personality of its own. The first step is to establish what kind of personality your business has, based on your industry, your strategies and your target market. A big part of branding is often evaluating where you’d like your target market to be, and striving towards cultivating that kind of image. Branding is primarily about relationship management with the consumer, so things like exposure (things like custom packaging that will have customers remembering you), reputation management (dealing professionally and swiftly with consumer complaints so that you build a trustworthy reputation) and market analysis and response (identifying growth areas or things you could improve upon and acting on this intel) all contribute to building your business’s brand, and with it, your success.

By the way, do you want to learn more about Shopping and Product Reviews? If so, I suggest you check Paper Bags and Shopping Bags.

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Continued here: Branding Your Business

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Small Business Marketing: 4 Major Reasons to Use Viral Marketing

Friday, April 22nd, 2011

Viral Marketing is one technique in small business marketing that gets the word out about your business or website. It involves getting other people to willingly spread the message about your product or service. It is people telling people about what you do, or what you have done, and results in spreading such message like a virus – thus the word “viral” marketing.

You might think that viral marketing is for big companies with big budgets and that it cannot work for small businesses with small budgets. The truth is: big companies do have the budget to pay for highly polished ads and small businesses that have small budget can very well use viral marketing for their campaign because it has little or no cost.

There are 4 major reasons to use this interesting technique. As with other campaigns, you simply have to know how to effectively use this to build your business and attract potential customers.

1.) It is a fast and effective way to talk about your business.

Once the word starts to spread, there is no limit as to how many people can hear or read about your business. Because the message often comes to people from someone who they already know, it has more credibility than when the message comes up uninvited in an email from someone they do not know.

As soon as the message starts to spread, it picks up size and speed as it goes – like a snowball rolling down a hill. You might think that your efforts were not effective, but when people notice how good your business is, they can spread the word for you. When it works, it can work really well.

2.) It can be inexpensive.

Viral technique is actually more applicable for small business marketing because it does not require payment to people who spread the word. People do it out of mere satisfaction and recommendation. The only major cost you will incur is paying for all the additional orders or sales. More than likely, the biggest expense will be the upfront set up or production costs.

3.) It can help shield you from negative comments

Unfortunately, a negative message can go viral too as you cannot please everybody. However, it can be stopped and can be controlled. What you need to do is to really be open and responsive to the customers’ need. Meaning, if there is a negative message, you can always counter it. Have enough buffers in place so that the negative messages do not overpower the positive ones. Once you start a positive impression with customers, the negative comments or feedback can be overpowered. When you learn how to give good customer service, those negative comments will not be given much attention as the positive ones.

4.) It can find hidden customers.

Despite the time and money you spend trying to define your customers – figuring out who they are, and more importantly, where they are, there will always be people who you can miss. Once your message goes viral, there is no telling where it will end up, or who will respond to what you are offering. Because of the widespread words about your business, people that you have not even considered to be your customers can become your potential customers.

As words about what you offer continues to spread through this small business marketing technique, you do not have to worry about finding customers. People will just be the one to search and find you.

Lorenzo Cicetti is a Personal Development Coach and an Internet Marketing Trainer that shares his knowledge to empower people in achieving their dreams and goals. Please visit Please visit Small Business Marketing for more advice.

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How to Start a Greeting Cards Home Business

Monday, March 21st, 2011

Do you like to create pictures and designs, or writing? Do you love to look at the greeting cards in your local stores? Then a greeting cards home business could be for you. This is a business with incredible growth, and income potential. It also gives the greeting card home based business owner several options in the business itself.

A greeting card home business opportunity can have you doing only one part, such as drawing or writing. This same business can be selling e-cards or cards sold in stores. It could also entail purchasing a territory from a larger card distributor.

The first step in how to start a greeting card company is to decide what part of the greeting card business you want to focus on. As a freelance greeting card artist, you would focus only on designing cards for other companies. There are costs associated with this option and could include the purchase of a computer and graphic art software if you don’t already have these items.

If you decide to be a freelance greeting card writer, your home based greeting card business would focus on only writing the phrases to be used on greeting cards. For this, you only need a computer and quick turn around time.

Of course, you can always freelance as both a writer and artist. To get jobs you must contact companies to see if they are in need of freelancers. They pay from $50 an assignment to several hundred dollars per assignment. However, until you build up a portfolio of samples, and sometimes even after, jobs can be hard to find.

Another option is to purchase a vending route from a larger greeting card company. This route becomes your way of starting a greeting card company. You are required to keep current clients stocked in cards, replace old cards with new ones and get new clients to build your income. You have start up costs that can run from several hundred to several thousand dollars in inventory. However, when you take the cards to the clients, you receive your payments right then.

If you want to start your own line of cards, your greeting card business plan would focus on all aspects of greeting card businesses. You will design and write each greeting card inside and out. Your creative freedom would not be hindered by someone telling you what they want. You would make all the decisions and it would truly be your greeting cards business.

Being a greeting cards home business owner would make the internet your best marketing tool. You wouldn’t be able to compete with larger greeting card companies, so you will want to create a special niche for your cards on the web and in small local stores.

This option requires research before beginning the creation of cards for your greeting cards home business. You will need to price printing services and software. Once you have these ready, you can being creating. Go ahead a start creating cards, but at the same time, think of a name for your greeting cards home business and create a website.

Websites are very easy to create, depending on the provider you decide on. Research domain name registries and web site providers. The more web pages and information you want to provide will influence the charge of the web site. A greeting cards home business web site should be able to be effective without many extras at first. The extras can come later.

Once your website is ready, put pictures of your cards and ordering information into it. If you create the web site yourself or pay someone else to do it, make sure the site is search engine optimized. This will bring more people to your greeting card web site and start selling your cards.

Since some people like to hold cards and feel their quality before purchasing, it may be best to have your greeting cards home business web site offer one free card, or one free sample package per household. This gets your cards on the market and helps drive customers to your web site. Also, consider creating a special “Thank You” card that you personalized by you for all inquiries and orders. This is another way to let people know the quality of your cards.

Have the cards printed as the orders come in to the web site. Offer personalized cards to increase sales. Make sure you have plenty of designs for each category. You want your greeting cards home business website to look full, but not cluttered.

You now know several of the options available to start your greeting cards home business. Now all you have to do is to decide which is the best option for you. This business can grow to be as large or as small as you want it.

? Copyright Randy Wilson, All Rights Reserved.

Randy currently has a website dealing with Reviews of Coffee Related Products such as coffee makers, espresso makers, coffee, k-cups, and more plus articles on coffee enemas and other coffee and health related topics. He also has a website of Reviews of Small Appliances such as ice cream makers, vacuum cleaners, mixers, irons, toasters, food processors, and many other appliances.

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Small Business Payroll Solutions

Tuesday, March 8th, 2011

If you were to gather a room full of small to medium sized business owners and ask them what task they least like and understand, payroll would be at the top of the list for almost everyone in the room.

Because most business owners are not accountants and were not math majors in college, the responsibility to pay your employees while being compliant with government regulations is generally confusing and cumbersome. All of the current state and federal regulations can give you a real headache.

Thankfully, for small to medium sized businesses, there are services that offer outsourced small business payroll solutions. Businesses can choose to outsource just their payroll accounting, and payroll processing, to firms who specialize only in this field.

Payroll service companies can easily handle small business payroll tasks with ease and accuracy, allowing small and medium sized business owners to better utilize their administrative time growing their businesses and making more sales.

Payroll accounting is one area where you, as a small business owner, can really benefit from the outsourcing trends of today. Payroll processing, through outsourcing, insures that the job is done correctly with all of the latest rules and regulations taken into account.

Payroll accounting companies devote their time and care to keeping up to date on all of the latest requirements. Because this is their area of expertise performed daily, they do it very well.

While many of us think of payroll as simply a paycheck, there is so much more to the task. Payroll accounting includes: payroll checks, direct deposit, debit cards, federal and state withholdings, tax liability registers, check registers, unemployment taxes, tax forms, and so much more.

By outsourcing this responsibility, you can free up your time and still stay on top of all of your reporting and filing deadlines. The payroll service company will keep you apprised of everything you need to know and make sure that you stay in compliance. That is what you pay them to do for you.

In the online age, no matter your location, from New Orleans, Louisiana, to Juneau, Alaska, an experienced small business payroll service company can serve you wherever they are based.

Another wonderful benefit to contracting this job out is that you can have a bookkeeper to process your accounts payable and accounts receivable, while at the same time they do not have to have the specialized knowledge required to process and file your payroll.

This means your bookkeeper can be paid substantially less, and this is an efficient savings for your bottom line. Payroll service companies charge very reasonable rates and are well worth you considering.

No matter what industry you are in, if you have employees then you have a need for payroll to be processed. By attempting to do your own in-house you might find that your bookkeeping staff will be expensive and still will miss something that they were simply not aware of.

By outsourcing your payroll services you can insure that the job is done correctly and in a timely manner. Your payroll accounting company will insure that you meet all guidelines and timelines as well.

If payroll efforts keep you from more productive, revenue producing activities, there is a cure. Payroll Rx is a small business payroll service company – on time, easy to understand and personalized for you. We have a plan for every size business and every payroll need. http://www.payrollrx.com/

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The Efficacy of Business Debt Solutions

Saturday, February 19th, 2011

business expansion and diversification is a crucial driving force for many companies including the relatively newer ones. In the modern world of finances you will find an array of banks and finance companies ready to extend a ready to access business debt that may otherwise seem tempting.

And often people fall for it. If the business venture or the expansion plans meet with success then there is no harm that can be possibly caused.

However, there are times when plans do not meet plans and they collide and crash. opportunities may not be forthcoming and thus profits may not yield in the same way you may have planned it. It may seem like a failure most business venture has to face at some point of time or the other.

The problem arises in the event when you have an even a number of them that need to be repaid. The pressure mounts with banks and finance companies sounding alarms about EMI payments and even initiating moves for business liquidation.

Business Liquidation

It often happens that debts, if allowed to continue for long, lead to a liquidation of company properties and assets that are there. There is a rush that is created in order to repay all the mounting sums of funds taken from financiers and banks.

However there are ways and means by which the same can be avoided and even rectified.

If you have incurred one or more loans for your business and in the face of unsuccessful ventures you may seek assistance for business debt help. This is a way of reducing your metal stress and getting a professional help to plan out a process of repayment that will be in your favor.

These help agencies and companies even negotiate deals of repayments for you with banks and companies to seek time and relaxation of several clauses in your favor.

This is an aspect of help that is crucial. Their consolidation refers to a regulation in the number and types of debts that are there. In this way a debt help advisor can guide you to take an appropriate loan among many others that will cover and pay up all your dues with prior debts that were taken.

In the end the company will be left with only one debt to focus and on. This can be given full and top priority when it comes to timely payments and due dates. Such consolidation is often a very important step that has its advantages to save companies against liquidation.

You may seek business debt solutions in different ways – liquidating your assets to pay up or continue the trade and even pay your loans with a debt consolidation process. But the latter is a method by which you will not have to let go of your dreams that soon.

For more information on best debt consolidation, check out the info available online; these will help you learn to find the business debt solutions!

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http://EzineArticles.com/?expert=Jacob_Bainton

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Tendering For New Business The Easier Way

Tuesday, September 28th, 2010

Every RFP (Request For Proposal) and PQQ (Pre Qualification Questionnaire) is different. business proposal writing is time consuming, complex and expensive. It takes up your staff’s time and your company’s resources. So why do company’s write proposals? Unfortunately for many it is the major method of winning new business. If you are in the recruitment, facilities management and IT environment, you are probably obtaining the majority of your new clients via tendering for work.

So how can a small to medium company keep up with the bigger companies without bankrupting themselves in the process? Well the big companies have dedicated members of staff who do nothing else but write bids and proposals. Smaller companies can hire tender writing companies that will write their proposals for them on an ad hoc or retained basis.

A tender writing company will have one or more experienced bid managers who will either have experience in a prescribed field or will be generalist and able to handle most types of proposals.

When you decide to prepare a proposal, you can contact your chosen tender writing company and discuss your opportunity with them. They will ask to see your RFP or ITT and ask you some detailed questions about your company. They will then wish to know how much of the tender you want them to write and which parts they will be responsible for completing. They will usually leave the financial pricing to you as this is very personal to each company. They will also encourage you come up with your own solution – after all this is your strong point!

Your chosen tender writing company will often interview you and your specialist staff to garner information that can be presented within your bid. They will also gather information from your web site, your brochures and marketing material as well as your product information. A good tender writing consultant will provide you with a project plan as well as a list of information that they require from you. They will also be in contact with you – but do not forget to leave them time to write the tender, so do not expect them to be constantly on the phone or at the end of an email!

A tender writing professional will send you parts of the proposal as they are completed so you are able to relax in the knowledge that your tender is being written well.

So if you are a smaller company and want to compete with the big companies, then level the playing field a little and get yourself a tender writing company to write your winning proposal.

New Business Loans UK – Start Business Through Low Rate Finance

Tuesday, August 24th, 2010

Those people, who are just entering a business, must be in need of great amount of money for starting a new business. In the UK, numbers of lenders are providing loans to new businesses. These loans thus are catering to the financial requirements of business people.

As per requirements and repaying capacity of the business people of the UK, New Business Loans UK come under secured or unsecured option. Secured new business loans require the business to pledge any residential or commercial property as collateral. Lower rate is considered as most advantageous and attractive feature of secured new business loans for the UK people. They can borrow any amount depending on value of the property pledged as collateral. Also, secured new business loans are easier to repay in the business person’s choice of repaying duration ranging from 5 to 30 years.

Unsecured new business loans are meant for smaller borrowings without collateral. So you are not at any risk in borrowing money for running the business. However interest rate goes higher. Also repayment duration remains shorter within 15 years.

For bad credit borrowers of the UK, new business loans are easily available on showing repaying capacity. So those bad credit borrowers, who are able to convince the lender that business has good prospects in future and soon it will earn decent profit, get the loan approval without much trouble.

You are required to show all business records to the lender before he approves new business loans. Lender would like to sees what is your plan of investing the loan money the business. So, go well prepared to the lender.

Banks, financial companies and online lenders are main source of new business loans in the UK. However banks and financial companies charge interest at higher rate as compared to online lenders. Also note that online lenders process new business loans without charging any fees which saves you lots of money. But first take rate quotes of the online lenders for comparing them in order to have a suitable deal.

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How to Find a New Business Agency

Wednesday, August 18th, 2010

It is important to keep a good stream of customers and clients. It is very easy to get complacent when you have enough clients – but if one of those clients disappeared would your business feel the effect? Or worse would it crumble?? Working with a New Business Agency can help you win clients and grow your business. There is no denying that new business / lead generation can be time consuming, hard work and expensive but overall it can be worthwhile and cost effective.

Many Creative and Marketing Agencies work with New Business Agencies; it is an effective way to get your work in front of companies you want to work with. I wrote this article after to speaking to the Directors of Creative Agencies and other Business Development Managers. This article is for small Creative and Marketing Agencies new to new business and looking to work with a New Business Agency for the first time.

I think it fair to say in the world of new business you do get what you pay for. You can get a telesales person to call thousands of companies and pay a minimal fee, or you can choose an agency that approach new business intelligently. The second will be costly but can you afford not to?

New Business Agencies specialise in finding you clients in order to grow your business. Although agencies work in different ways, the long and short of it is that, they will phone companies on your behalf with the view of setting up a meeting between you and the potential client. Sounds simple enough, but the new business process is more than simply cold calling.

Before you jump in at the deep end there are a few factors to bear in mind when choosing a New Business Agency. They are all different and will all have diverse ideas about the way new business should be conducted. Here are a few questions to ask your new business agency before you work with them?

Question 1 -Results or Numbers?

If a New Business Agency promises to target 500 companies a week and guarantees you five meetings, be aware. This can be a potential time waster for some agencies. If a New Business Manager is pressured to get you in front of x amount of clients, they will. Whether the meeting is worthwhile or not, is not their problem they just have to reach their targets.

If the person handling your new business account is a really good sales person with a hard sales technique they may be able to force a potential client to have a meeting with you whether they have work, or you are suitable. These are good sales people, but they may not be producing qualified leads.

For example, if you are a design agency who specialises in content managed websites for small businesses, you do not want to end up at a meeting to rebrand Kellogs. Yes, this would be a fantastic opportunity, but in competition with top branding agencies do you stand a chance? If you only work for big brands similarly you may not want to show up to a meeting to discuss a

New Business Innovation – 3 Ways to Innovate Your Business

Saturday, August 7th, 2010

I’m often asked the question “How does innovation ‘fit’ in my company?” Many people believe innovations are limited to technology-based companies or restricted to large corporations with research departments. But, I have seen countless innovations in all types of businesses in a variety of industries. Many valuable innovations have been developed in “non-technology” companies.

For any business that’s looking for ways to apply innovation for growth, described below are three ways to innovate a business. There are other categories of innovation, but these three provide a great start and give all businesses plenty of ideas to start innovating.

Create Something New – Think about new products or services that can expand your existing business, or allow you to grow into a new market. Consider unmet needs in your market, customer suggestions and customer complaints as starting points for brainstorming new products or services. Get people throughout your business involved in this process – everyone brings a different perspective when it comes to creative thinking.

Modify Something that Already Exists – How can you modify existing procedures, improve product operation, improve efficiency, or add a new feature to your products or services? A new “feature” can be a simplification of something (such as a simpler user interface), not necessarily something that adds complexity to a product. Ask people to finish the statement “Our product would be amazing if it could…” Look for new features that will create a buzz in your industry, which increases sales and expands your customer base. Look for the next “must have” feature that will distinguish your products from the competitor’s offerings.

Leverage An Existing Item – Many businesses have identified innovative ideas within their company and found ways to generate new revenue streams by sharing those innovations with other companies (not competitors). You may have an internal procedure or a manufacturing process that can benefit companies in other industries. Consider licensing your innovations or “know how” to other companies to create an additional revenue stream. Of course, you need to be careful how you license your innovations and which companies you license.

Pick at least one of these strategies for identifying innovations in your business and get started today. Encourage participation by other people in your company and I think you will be surprised by the number of creative ideas you will generate. Begin to create an innovation mindset that gets everyone in your organization thinking about innovations on a daily basis. Instead of seeing a problem, teach people to see an innovation in the solution to that problem.

To start developing your own innovation strategy today, download a Free copy my report “Innovation Excellence – Unleash the Power of Innovation to Boost Your Bottom Line” by visiting http://www.InnovationStrategyReport.com

From Steve Sponseller – Innovation Strategist

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http://EzineArticles.com/?expert=Steve_Sponseller

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