Posts Tagged ‘website’

Promote Your New Business with Article Distribution

Tuesday, August 10th, 2010

Starting a new business is a scary and sometimes overwhelming adventure. The success level of your business is yet unknown. It’s important to create excitement about your new business. To launch a new business without creating a buzz with article marketing would be a big mistake. One of the best ways to promote your new business site is with article distribution.

The Difficulties of Promoting a New Business
I know firsthand how difficult it is to promote a new business. I had a lot to learn when I first started out on the Internet. I launched my website and created content for it regularly. Back then, I thought traffic would just start flowing in and my sales would go through the roof.

Sales for my new business did pick up a bit in the beginning and then it leveled off. No one likes to see their business on a plateau for a long period of time. It took a lot of research before I found out about the power of article distribution. My sales took off again once I started using article distribution to promote my new business.

The Power of Article Marketing and Article Distribution
You don’t have to go it alone when it comes to promoting your new business. One of the first tactics that I tried to promote my business was exchanging links with other individuals like me. Now I know that you can take this a step further and use article marketing to promote your site links.

Article distribution sites are available to give people content for their websites. It really is a win-win situation. Publishers get the content they need and writers get to promote their site by including qualified links in the author box at the bottom of each article they submit.

The reason this is such a powerful strategy for promoting your new business is that there is a potential for thousands of publishers to pick up your article and post them on their own sites. This technique places a link to your website on each of these remote sites. Readers who click on your link are already interested in your topic and are looking for more information. It’s the closest thing you will find to a guaranteed draw for targeted traffic to your website.

The other reason to promote your new business with article distribution is because of all the back links you’ll get. The back links these remote sites provide for you look good as far as search engines are concerned. One of the ways that search engines use to rate your site is to gauge how many qualified back links you have. You gain a higher page ranking with search engines due to this high level of back links.

Article Distribution for Your New Business
Learn how to submit articles for article distribution and you’ll get the maximum exposure for your new business. You won’t be alone on the web if you use article marketing to help promote your site. All you have to do is write an informative article that meets the standards of the article distribution service, submit it and let the distribution service take care of the rest. Regularly submit new articles and watch your new business grow.

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3 Hot Spots For New Business Opportunities to Double Your Sales!

Thursday, August 5th, 2010

Okay, well these “new business opportunities” might not be that new, but I bet most of you haven’t used them in your business. Claiming they will double your sales is a big claim as well. I’ve seen it happen over and over again so don’t doubt it’s potential. These 3 hot spots are places where you can interact and mingle with other business owners. That’s right. I’m talking about setting up business to business marketing strategies to increase your business.

There really isn’t anything that can match joint ventures. No matter what happens to other areas of marketing as time passes, you will always get great results when working with other business owners. Google might bump your website down to the 3rd page…there went your search engine traffic. Your direct mail campaign or radio ad might swamp this year…ROI(return on investment) down the drain. But guess what, you can always go talk to your friendly non-competing business owners and agree upon a mutual relationship to help each other out. That will never go away.

So, what are these three hot spots to find the new business opportunities? Well, let’s start off with a simple one.

Your Local Phone Book

Yep. It’s as easy as that to find new business opportunities for you. Make a game plan of all the possible businesses that could benefit both you and themselves by both working together. Now, get on the phone or start visiting these businesses. It’s as simple as that to find new businesses to work with.

Check Your Local BNI

The BNI organization is a group designed for opening networking and referrals between small businesses in your local area. It’s a great way to meet other business owners looking to build their business. These are the type of people you want to look for. It won’t do you much good looking for a business owner that is striving for more.

Go to your local BNI meetings. More then likely you won’t get much of an opportunity to speak about your business in the first couple meetings. You will be able to mingle though. Get business cards. Pass out information about what you provide. Just make your name be known. When you find a business that you believe there can be a mutual agreement made, let the business owner know.

Meetup.com

Aww, meetup.com. My favorite place to find local business owners. This website is just great for setting up casual get togethers with like minded business owners. I’ve found more new business opportunities from this website than any other option. Get on there and create a luncheon meeting. It’s something simple and doesn’t take much time.

I’m telling you how to double your business in the next couple months. Do what I say and you will see the results. I can guarantee it.

If you are wanting more information on what kind of new business opportunities you can use for your business, then you need to grab my guide to exploding your sales in under 90 days, Five Step Formula For Explosive Growth. It will show you a great marketing plan template to use in your business as well as much much more.

Article Source:

http://EzineArticles.com/?expert=Travis_Petelle

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China, The New World Order?, Google Kills the Nexus One, The Future of Kinect, Playboy's New Site, Ultraviolet, and more! | CrankyGeeks Episode 228 – H.264 Version

Thursday, July 22nd, 2010

Today’s Guests:

Joseph
Engo
, Systems Manager, Mevio

Rob
Enderle
, President, The Enderle Group

Tim
Bajarin
, Principal Strategist, Creative Strategies

The Topics:

Google Kills the Nexus One

Is 3D Ready for Prime Time?

The Future of Kinect

Did Steve Jobs Kill The Magic of the iPhone?

Playboy Launches New SFW Website

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Read more from the original source: China, The New World Order?, Google Kills the Nexus One, The Future of Kinect, Playboy’s New Site, Ultraviolet, and more! | CrankyGeeks Episode 228 – H.264 Version

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iCash Camp Home Business Scam Review

Thursday, July 15th, 2010

www.makecashnow.biz scam review of iCash Camp, also known as I Cash Camp and Icash Camp. iCash Camp is one of over 900 internet home business scams listed on my home business website. Full scam article review of iCash Camp avaiable on my website.

http://www.youtube.com/v/RhZa1j1jwR8?f=videos&app=youtube_gdata

Excerpt from: iCash Camp Home Business Scam Review

Affiliate Internet Marketing

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UNIQUE Work at Home Business Opportunity! NEW ONLINE Video Marketing Biz!

Monday, July 12th, 2010

Learn how to create professional web commercials right from your home. This amazing business package includes: a stunning 10 page website, hosting, domain name, ebook & video tutorials, bonuses, and one on one support on creating web commercials. You DO NOT want to miss this. check it out: tinyurl.com

http://www.youtube.com/v/29OZhDjzegI?f=videos&app=youtube_gdata

The rest is here: UNIQUE Work at Home Business Opportunity! NEW ONLINE Video Marketing Biz!

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Opinion Piece: The News About Google News Search

Saturday, June 26th, 2010

By Allison Brown

News aggregators have it better today than ever. If you need the information, you hit the Internet and get it. You need no library pass or expensive news service subscription. Features exist, like netvibes.com that organizes RSS feeds or MyYahoo’s personalization applications to retrieve information the way the end user wants it. Such services make the job of an online editor or link aggregator an easy one. Google’s News Search is one phenomenal resource that doesn’t seem to gather the praise it deserves.

Google News starts with a 30-day base from over 4500 news sources. That’s a lot of current affairs to choose from, but an aggregator using Google News can alter that list of 4500 periodicals by adding or deleting sources. There is an option, too, to extend the past 30 days longer by dipping into Google archive feature. On a side note, an aggregator is the editor for your website or portal. A famous example would be Drudge of the DrudgeReport. His value is simply to glean through news sources and select what he thinks is news – and few people in the media have as much sway as him. So, it can pay to aggregate well.

Central to the Google News feature is, not surprisingly, the search process through entered keywords. Simply put, this provides amazing results. The aggregator of, say, a sports website need not worry for lack of interesting stories when using Google News. Type in a simple sport and/or angle and voila! Information aplenty to link, rewrite (with sources) or build for story inclusion. I randomly searched “NFL” + “penalty” (a nice cross-section) and was returned with a trove of interesting stories that would be fitting for a sports editor or link aggregator to select from.

Now, my mind was blank before the search, but in conducting the search and scanning the results I noticed one headline that called for a reinstatement of a disgraced running back, Ricky Williams, into the NFL. Williams, a high profile talent, has been banned for drug abuse. And just like that my interest was piqued by a headline (acting as an online sports page aggregator, remember) and when I clicked it, I read a persuasive opinion piece penned by one Dave Meyers of the La Crosse Tribune. Now, on my site I might link the story (http://www.lacrossetribune.com/articles/2007/04/10/sports/00lead.txt), thus amplifying the impact of the article and justifying, in theory, the co-operation of the La Crosse Tribune and Google. Google News allows more people to read Mr. Meyers’ product and helps my (theoretical) website build content. This is total Internet utility and a great example of a win-win for all involved.

Google News lets the user change the look of the results page and also allows the user to share customized selections with others by allowing signed-in users to create a unique URL that can be copied and sent to others. This could be very handy when collaborating in projects with off-site partners. Who doesn’t wish everything was this easy?

About the Author: http://ConnectThru.com

Source: www.isnare.com

Permanent Link: http://www.isnare.com/?aid=154247&ca=Internet

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Internet Marketing Strategy News: News Search Is Big News

Friday, June 25th, 2010

By Sally Falkow

Even loyal newspaper readers are turning to the Net for their news and treating their newspaper as a leisure activity. Newspaper and magazine print circulation figures are down, but their online revenues are growing month by month. The tool to include in your Internet marketing strategy is optimized press releases. These are press releases written as news articles with key words and links included.

10 Reasons to Use Optimized Online Press Releases:

1. Get onto page one in the News Engines right away. Your story can be featured in Yahoo! News, Google News, MSN News and a host of other news sites. You can be on page one for your keywords within 24 hours.

2. More than 70% of Americans read their news online. Yahoo! News has the largest Internet news audience in the world – even bigger than CNN.com. Source: Nielsen/Net Ratings.

3. Reach interested and motivated readers online. When someone accesses your optimized online press release in a News Engine you know they are interested – they asked for that topic by keyword. Online press releases are mainly read by consumers and prospects searching for information about products, services and companies. For business buyers, it is their #1 choice for information.

4. Get stats on your press release – for the first time you can find out how many people read your release and what keywords they used to find it.

5. Increase valuable inbound links to your website – Your story gets picked up by other industry news websites and reaches audiences you had no access to before. Each time your online release is published on another website it creates a link back to your site. Google and other search engines use inbound links as a key part of their ranking formula.

6. Get more than one result on a keyword in the natural web search results – These optimized online press releases migrate to the natural web search and then remain there. With optimized press releases and articles you can increase visibility on your chosen keywords.

7. Get your news displayed on the natural search above the #1 position – Both Yahoo! and Google now pull items from the news search and display them above the number one position if there is a valid news story on that keyword

8. Bypass the media and reach your audience with your news. You are reaching out directly to your prospective customers. Write stories that will interest and attract them.

9. Increase the traffic to your website – optimized online press releases generate interest in your product or service. They click through to your site. Use a good analytics program so you can track them through the site.

10. Increase your brand value – Clients routinely get comments like this one – “You must be doing really well, we see your name everywhere these days!”

Getting your news into Yahoo News and Google News is a vital part of your Internet marketing strategy. Remember to incorporate optimized press releases with proper links and keywords.

About the Author: Sally Falkow is President of Expansion Plus, Inc., and author of Website Marketing Strategy Ebook. She is an authority on Internet Marketing and search engine optimization strategies. For more information, visit http://www.expansionplus.com.

Source: www.isnare.com

Permanent Link: http://www.isnare.com/?aid=121678&ca=Internet

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Market Your Business Using Practical Small Business Internet Marketing Tips And Tricks

Friday, June 18th, 2010

By Lonnie Pacelli

Got a website but no traffic? Is your small business internet marketing ineffective? Consider these small business internet marketing tips and tricks to help drive traffic to your website:

* Get an automated eCommerce system – These can be really good, very comprehensive and very inexpensive. The good ones can do everything from customer base management to product management to shopping cart to newsletter broadcasts.

* Get a cheap and reliable merchant account provider – You can get merchant account providers that do both the merchant account and internet gateway for you. Hint: your bank is probably more expensive than the discount providers out there.

* Put a link back to your website in your email autosignature – This doesn’t need to be obnoxious, just a simple link that email recipients can click on to see your website.

* Do selective link trading – Link trade, but make sure the content on the other website is similar to your own. Don’t touch “link farms” with a ten-foot pole; search engines hate them.

* Write articles and include your website address – There are a number of article databases out there. Find some article databases which house content similar to yours and write a few articles. You’d be amazed at where your articles show up!

* Write newsletters – Allow for customers and visitors to subscribe to a newsletter to get regular visibility to you and your company.

* Consider using a search engine submission services – These services submit your site to multiple search engines & directories. Can be helpful particularly if your website is new.

* Set up an affiliates program – Allow for others to promote your products on a commission basis. Again a good eCommerce system should already have this built in.

* Download the Google Toolbar – The Google Toolbar has a nifty feature which shows you the page rank (0-10 scale) of every site you visit. The higher your page ranking the higher your placement in search engines.

* Set up multiple websites – Got three services you perform? Set up three different websites with domain names that match your keywords. Super cheap to do and can be very effective.

* Consider setting up a Google AdWords account – You pay on a cost-per-click (CPC) basis to get your website advertised. Can be effective but also can get very expensive.

About the Author: Lonnie Pacelli has over 20 years’ experience with Accenture and Microsoft and is currently president of Leading on the Edge™ International. Lonnie’s books include “The Project Management Advisor: 18 Major Project Screw-Ups and How to Cut Them Off at the Pass” and “The Truth About Getting Your Point Across”. Get them at http://www.leadingonedge.com

Source: www.isnare.com

Permanent Link: http://www.isnare.com/?aid=47573&ca=Marketing

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Free Web Development Business Plan

Monday, June 14th, 2010

Free Web Development Business Plan for Loans

Obtaining Business Financing

 

When obtaining a business loan for a website development business, it is imperative that you have a properly structured business plan that will assist you in showcasing how you intend to operate your Web Development business, how the business will operate, how you intend to market the business, the anticipated financial results of your company, and how you intend to repay your debt obligations. This sample loan business plan will provide you with the framework that you need in order to acquire a business loan for starting or expanding this type of business.

 

Executive Summary

 

Introduction

 

When obtaining a business loan for a web development business, it is imperative that your business plan has a clear and concise executive summary that provides an outline of what are seeking to accomplish, how much capital you are seeking to raise, the management biography of the business owner, and an overview of the anticipated profit and loss statements of the business. Here is an example of how the title paragraph should be written:

 

Web Development, Inc. (“the Company”) is seeking a business loan of $100,000 in order to launch the operations of a web development business that will be based in San Francisco, California. The Company was founded in (Insert Year). The business was founded by Mr. John Doe.

 

Products and Services

 

In the next segment of the business loan and business planning document, you should showcase the products and services that you will be providing to the general public. For instance:

 

Web Development, Inc. will provide customers with a broad range of web development services including website development, web application development, e-commerce site development, and web hosting. The business will earn substantial revenues from the website development services coupled with recurring streams of revenue from the web hosting revenues that will be generated on a monthly basis.

 

Business Loan Terms

 

Now it is time to discuss the anticipated terms of the business plan that you are seeking. An example paragraph of how this is stated:

 

At this time, Mr. Doe is seeking a conventional business loan in the amount of $100,000. The interest rate, loan terms, and loan covenants are to be determined during negotiation. However, this business plan assumes that the business will receive a seven year business loan with a seven percent interest rate due on the outstanding principal balance.

Management Biography

 

Now that the summary of the business has been provided, it is time to provide a brief overview of the owner of the business. An example paragraph summing up the owner is as follows:

 

Mr. Doe is a highly experienced business person that has years of experience regarding the direct ownership and management of business. He will be able to effectively bring the operations of the Web Development business to profitability while ensuring that the business loan’s payments and its covenants are met at all times.

Financial Statements

 

The most important thing to your lender when applying for a business loan is how you intend to repay the bank. In this section of the business plan, you should provide an overview of the finance’s of the business discussing the anticipated revenues, expenses, and profits/losses. You can also discuss the applicable collateral within the business plan that will be used to secure your business financing.

 

Expansion Plans

 

One of the most important aspects of your business plan is how you intend to expand the business over a three to five year period. Banks and finance companies always want to see that the business will experience a moderate to strong level of growth. This is especially true in business lending because as your business grows the cash flow that secures your business loan will decrease proportionality against your monthly credit obligations. An example of how this is stated is as follows:

 

The Web Development business will continue to expand through organic means including increasing the Company’s advertising budget via the reinvestment into the after tax cash flows of the business.

 

 

The Financing

 

Use of Business Loan Proceeds

 

In this section of the business plan you should focus on how the proceeds of the business loan will be used. An example of this would be as follows:

 

Web Development Office Establishment – $50,000
Servers and Technology Equipment – $10,000
Working capital – $40,000

 

Management Equity

In this section of the business plan you should discuss the percentage ownership of the business among the owners of the business. For example:

 

Mr. Doe will own 100% of the Web Development, Inc.

 

Board of Directors

 

When applying for business financing, the bank will also want to know who serves as the board of directors. For small businesses, usually the owner serves as the director of the business. An example of how this is worded:

 

Mr. Doe will be the sole director of Web Development, Inc.

 

Exit Strategy

 

Any bank or financing company is also going to want to know what you intend to do with the business over a set period of time. Many business owners will develop and expand a business with the intent to sell the company to a third party at a later time. When drafting this part of the business plan you should focus on what you intentions are in regards to potentially selling the business. This is often worded as:

 

Mr. Doe would most likely sell the Web Development businesses to a third party for a significant earnings multiple. Website Development businesses usually sell for approximately one to three times earnings given the financial strength of the business. In this event, the business would be sold by a business broker and the business loan sought in this plan would be repaid according to the covenants of the business loan agreement.

 

Products and Services

 

When developing a business plan that is appropriate for obtaining a business loan or other business credit facility you need to clearly showcase the services or products that you will be offering to the general public. An example of how this section is worded goes as follows:

 

As stated in the executive summary, Web Development, Inc. will specialize in the ongoing development of website development, web applications, and hosting services to the general public on a nationwide basis. The business intends to hire a number of independent contractors that will work on the Company’s behalf when developing websites for the Company’s clients. The business will also generate highly recurring streams of revenues from the ongoing sale of hosting services for people that do not own their own website hosting servers.

 

 

Industry and Market Analysis

 

The Current State of the Economy

 

It is important to let your financial institution know that you are well apprised of the financial situation of the general economy when you are applying for a business loan. This is especially true in today’s environment where lending has become more difficult and will remain more difficult in the foreseeable future. Specifically, you should gear this section of the business plan analysis towards the industry that you are operating within. For example:

 

The current economy has remained difficult over the past few years. However, Web Development businesses tend to operate with a strong degree of economic stability as these businesses are able to generate highly recurring streams of revenue from the fees associated with hosting services. As such, the business will be able to remain profitable and cash flow positive in any economic climate despite the current deleterious conditions in the general economy.

 

The Web Development Industry

 

In addition to providing your business loan officer with an understanding of the general economy, it is important that you showcase that you have an equal understanding of the industry in which you are operating within. As such, you will need to provide you business loan institution of a brief overview of your industry and any potential changes that may affect the way that your company does business. An example of how an industry overview is as follows:

 

In the United States, there are approximately 100,000 companies and individual providers that are able to provide web development services to the general public. Aggregately, these businesses generate more than $50 billion per year while providing gross payrolls exceeding $20 billion. The industry outlook is strong for the web development industry as every business now wants to have a presence on the internet.

 

Target Market

 

In this section of the business loan application and business plan analysis, you should focus on the demographics of your localized market (or national market if applicable). This section should discuss how many people live in your area, the anticipated number of people that would require the use of Web Development Services, the median household income of people living in the area, poverty line statistics, and any applicable laws that would apply to your operation of Web Development Companies.

 

Competition

 

Many people that are developing new businesses or expanding existing businesses often feel that their business does not have any competition or limited competition at best. However, this is almost never the case. Unless you have re-invented the wheel

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